The scale and speed of growth in digital services is putting pressure on the UK media industry. This shift is driven by the connected consumer, who demands 24/7 access across multiple devices.
But for media organisations the ability to increase revenues in this digital era is posing a significant threat to publishers, broadcasters and artists alike. There’s a need to establish direct relationships with digital and non-digital audiences, and develop new ways to generate revenue from them.
Download this whitepaper, to find out how UK media organisations can future-proof by: